Solar Marketing

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CoregenX
Two professionals discussing a small solar panel and wind turbine models in an office
Business team reviewing a small solar panel and project reports outdoors
Smile Solar website designed by CoregenX, shown on a laptop in an office

Solar Marketing & Lead Generation

Solar Marketing Agency in India

CoregenX is a solar marketing agency that generates qualified leads for solar installers, EPC companies and brands. We run SEO and Google Ads campaigns, build conversion-focused websites and set up CRM systems, so you can track every enquiry from click to contract with residential, commercial and industrial buyers across India.

  • Residential Rooftop Solar Leads
  • Commercial & Industrial (C&I) EPC
  • High-Intent Google Search Ads
  • PM Surya Ghar Subsidy Funnels
  • Custom Solar CRM & Telecalling
  • Site Survey & Quotation Tracking
  • PM Surya Ghar Subsidy Aligned
  • Rooftop & C&I Solar Domain Focus

Why It Matters

Solar Businesses Need Marketing

Buyers search online before they call. Be the company they find.

rooftop solar installer near me
  • Sponsored Your Solar Brand · Rooftop solar for homes and societies Search ad → landing page with a savings calculator
  • Map listing Your Solar Brand · Solar installer Google Business Profile with photos of your installs
  • Guide PM Surya Ghar subsidy, explained simply An SEO blog on your website that answers the first question
Illustration: ads, Maps and SEO put your company in all three places.
  1. Lead Generation

    Turn high-intent searches into qualified solar enquiries.

  2. Brand Visibility

    Stand out in a crowded local solar market.

  3. Customer Trust

    Show completed installs and real expertise.

  4. Business Growth

    Reach more buyers across India with a focused plan.

Our Services

Full-Funnel Solar Marketing & Growth Solutions

Websites, search, ads and CRM for solar companies, planned as one lead pipeline.

Solar growth One lead pipeline
  • Commercial & Industrial (C&I) Solar

    B2B pages and campaigns for long, multi-person decisions.

    Performance marketing
  • Solar Lead CRM & Software

    One pipeline for every lead, call, survey and quote.

    Custom CRM solutions
  • Solar SEO & Google Maps Visibility

    Rank where buyers look for local solar installers.

    SEO services

Platforms we advertise on, tools & portals we integrate

  • Google Ads
  • Google Maps Local
  • Meta Lead Ads
  • WhatsApp Business
  • PM Surya Ghar Portal
  • Google Analytics 4
  • Razorpay / UPI
  • CoregenX Solar CRM

How It Works

The Solar EPC Lead Journey

From the first search to the handover: how each solar lead moves forward.

  1. Stage 01

    Enquiry & Lead Capture

    Search ads and savings calculators capture the bill and roof details.

    Lead saved to the CRM
  2. Stage 02

    Feasibility & Site Survey

    A telecaller confirms the load and the CRM books the roof check.

    Site survey booked
  3. Stage 03

    Custom Quote & Subsidy

    A clear proposal with the PM Surya Ghar subsidy, savings and payback.

    Quotation sent
  4. Stage 04

    Installation & Handover

    Installation, net metering with the DISCOM, then a review request.

    Review requested

Build a Strong Digital Presence

360° Solar Marketing Strategies

Every channel feeds the same lead pipeline.

  • Solar Websites & Landing Pages

    Fast, mobile-first sites with savings calculators that convert solar traffic.

  • Solar Lead CRM & Pipeline Automation

    Custom software to track site surveys, quotations and follow-ups in one place.

  • Google Ads & Local Territory SEO

    High-intent search campaigns and Google Maps rankings in the districts you serve.

  • Install Walk-Throughs & Brand Media

    Drone rooftop video, install case studies and customer trust reviews.

Talk to us about your solar brand

Why CoregenX

Solar Installers & EPCs Partner with CoregenX

A team that understands net metering, subsidy questions and what buyers ask first.

  1. Solar Websites & CRMs Delivered

    Websites and lead software already built for solar EPCs and clean-energy brands. See our work below.

  2. Targeting That Fits Your Area

    Campaigns aimed at the cities and districts you install in, so no budget goes to areas you do not serve.

  3. Lead-to-Install Thinking

    We plan for the whole journey: the enquiry, the call, the site survey and the quotation, not just ad clicks.

  4. Custom CRM & Follow-ups

    Each enquiry is saved with its source and routed to your telecallers, with reminders so leads are not lost.

  5. PM Surya Ghar Know-how

    We know what homeowners ask about the subsidy, savings and payback, and answer it in your marketing.

  6. Website, Ads & CRM as One System

    One team plans your website, search, ads, social media and CRM, so every channel feeds the same pipeline.

Our Work

Proven Solar Websites & EPC Software

Websites and business software we built for solar companies across India.

Solar EPC Website
Solis Power Greentech Pvt. Ltd. website designed by CoregenX, shown on a laptop
Smile Solar rooftop solar website designed by CoregenX, shown on a tablet
Skype Solar Pvt. Ltd. website designed by CoregenX, shown on a mobile phone
Surya Shakti Solutions website designed by CoregenX, shown on a tablet
Uravashi Solar Enterprises LLP website designed by CoregenX, shown on a tablet
One Sun Power System Pvt. Ltd. website designed by CoregenX, shown on a desktop monitor
Poweroof Solar website designed by CoregenX, shown on a tablet
Lead management CRM dashboard by CoregenX with enquiries, follow-ups and hot leads, shown on a laptop
Project tracking CRM dashboard by CoregenX with projects, deadlines and payments, shown on a monitor
Multi-user lead software by CoregenX with telecaller lead assignments, shown on a laptop
Employee management CRM by CoregenX with attendance and leave request dashboard
Solis Power Greentech Pvt. Ltd. Company website for a solar EPC business.

Free Consultation

Scale Your Solar Leads with CoregenX

Tell us about your solar business and the cities you serve. We reply with a clear plan and a free quote.

  • A plan for your service area and budget
  • Website, ads and CRM advice in one conversation
  • No obligation, free quote

Request a Free Solar Marketing Quote

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FAQ

Frequently Asked Questions About Solar Marketing

Straight answers on solar leads, PM Surya Ghar enquiries and campaigns.

Which channel brings the best solar leads: SEO, Google Ads or social media?

Google Ads and SEO usually bring the most ready-to-buy solar leads, because they reach people already searching for rooftop solar or a solar installer. Social media reaches people who are not searching yet, so it suits awareness and local offers. We usually start with search and add social media to build demand.

Is marketing different for home rooftop and commercial or industrial solar?

Yes. Home rooftop buyers usually decide faster and ask about savings, subsidy and financing, so local Google Ads, social media and quick WhatsApp follow-up work well. Commercial and industrial buyers, such as factories and offices, take longer and involve more decision-makers, so they need detailed landing pages, search campaigns and CRM tracking.

Do we need a CRM for solar enquiries?

In most cases, yes. A solar lead often needs a call, a site survey, a quotation and a subsidy or loan discussion. A CRM keeps each lead, its source and its next follow-up in one place, so your team knows who to call next. We offer custom CRM development for lead management and project tracking.

Can you help with PM Surya Ghar subsidy enquiries?

Yes, on the marketing side. Homeowners often ask about the PM Surya Ghar Muft Bijli Yojana subsidy before buying rooftop solar. We create landing pages, blog guides and ads that explain the scheme simply and bring those enquiries to you. We do not process subsidy applications; that stays with your team and the official portal.

How soon do solar leads start coming in?

Google Ads can bring enquiries within days of going live, once the campaign and landing page are ready. SEO is slower: rankings for solar searches usually build over a few months, depending on your city and competition, but those leads cost less over time. Running both gives you leads now and later.

Can we start with just one service?

Yes. You can start with one service, such as a solar website, Google Ads or a lead management CRM, and add more later. We suggest starting where the gap is biggest: no website, too few enquiries, or leads lost after the first call. Share your needs for a free quote.

Do you work with solar companies in Delhi, Noida and Gurgaon?

Yes. We work with solar EPCs, installers and brands in Delhi, Noida and Gurgaon (Gurugram), and across India, with campaigns targeted to the cities and districts you serve.

Still have a question about solar marketing?

Talk to our team about your service area, lead targets and timeline.